That’s because the next step, finding a manufacturer, is apparently just as easy. However, undertaking the manufacturing of RFCs yourself is neither necessary nor necessarily smart. If anyone corners or at least explores this market niche, they are going to have a shot at a vastly expanded network of recruitment industry contacts, because every single RFC recipient is going to be an agency, a company, a recruiter, a job applicant or someone somehow in the recruitment sector.Īs for start-up marketing, I have checked and found that and are both available as domain names. ![]() The Serious Business of RFC Manufacture and DistributionĪgain, this core idea is no joke. (Humor alert: just kidding here, and only here.) “A wise man looks more before he leaps!”-for the applicant you hate to say “no” to directly. “Great job is at hand!”-there, that’s a deal clincher, or at least greaser. Moreover, Recruiter Fortune Cookies (RFCs) would be boffo with superstitious time-on-their-hands job applicants waiting in offices for their appointments and, if cleverly worded, could be deal-makers or breakers, as desired and if subtly color-coded or otherwise distinguishable by the recruiter (only). ![]() What I have elsewhere called “Make-Your-Fortune” cookies could be a monster hit among the hundreds of thousands of recruiters everywhere-without even contemplating the numbers of recruiters in mainland China, Singapore, Taiwan and Hong Kong who would stockpile these (at least for their Western guests and associates who expect fortune cookies with every Chinese meal). The idea is serious enough for it to have been and remain a standing practice for more than 25 years at a Texas regional office of a huge Fortune 500-level national network of personnel consulting offices (that provided me details of their promotional program anonymously, for reasons to be explained below). ![]() Seriously-consider contracting with a Chinese fortune cookie manufacturing company to make “recruiter fortune cookies” as a promotional tool. RECRUITMENT TOOL/Photo: with permission of B.
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